Interpreting Zohran Mamdani's Sartorial Choice: What His Suit Tells Us About Contemporary Masculinity and a Changing Society.
Coming of age in the British capital during the 2000s, I was constantly immersed in a world of suits. You saw them on City financiers hurrying through the financial district. They were worn by fathers in Hyde Park, playing with footballs in the golden light. At school, a inexpensive grey suit was our required uniform. Historically, the suit has functioned as a costume of seriousness, signaling power and performance—qualities I was told to embrace to become a "man". However, until recently, people my age seemed to wear them less and less, and they had all but vanished from my mind.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony wearing a subdued black overcoat, pristine white shirt, and a distinctive silk tie. Riding high by an ingenious campaign, he captivated the public's imagination unlike any recent mayoral candidate. Yet whether he was celebrating in a hip-hop club or appearing at a film premiere, one thing remained mostly unchanged: he was almost always in a suit. Loosely tailored, modern with unstructured lines, yet conventional, his is a typically middle-class millennial suit—well, as common as it can be for a cohort that rarely chooses to wear one.
"This garment is in this strange place," notes men's fashion writer Derek Guy. "It's been dying a slow death since the end of the second world war," with the significant drop coming in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal settings: weddings, memorials, and sometimes, court appearances," Guy explains. "It's sort of like the traditional Japanese robe in Japan," in that it "essentially represents a tradition that has long ceded from everyday use." Many politicians "wear a suit to say: 'I represent a politician, you can have faith in me. You should support me. I have authority.'" But while the suit has traditionally conveyed this, today it performs authority in the hope of winning public confidence. As Guy elaborates: "Since we're also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a subtle form of performance, in that it enacts manliness, authority and even proximity to power.
This analysis resonated deeply. On the rare occasions I need a suit—for a wedding or black-tie event—I retrieve the one I bought from a Japanese department store a few years ago. When I first selected it, it made me feel refined and expensive, but its slim cut now feels outdated. I imagine this feeling will be all too familiar for many of us in the global community whose families originate in other places, especially global south countries.
It's no surprise, the working man's suit has fallen out of fashion. Similar to a pair of jeans, a suit's silhouette goes through cycles; a specific cut can thus define an era—and feel rapidly outdated. Take now: more relaxed suits, echoing a famous cinematic Armani in *American Gigolo*, might be in vogue, but given the price, it can feel like a considerable investment for something likely to be out of fashion within five years. But the appeal, at least in certain circles, endures: in the past year, department stores report tailoring sales increasing more than 20% as customers "move away from the suit being daily attire towards an appetite to invest in something exceptional."
The Symbolism of a Accessible Suit
The mayor's go-to suit is from a contemporary brand, a European label that sells in a mid-market price bracket. "Mamdani is very much a reflection of his background," says Guy. "A relatively young person, he's neither poor nor extremely wealthy." Therefore, his moderately-priced suit will resonate with the group most likely to support him: people in their thirties and forties, college graduates earning middle-class incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Affordable but not lavish, Mamdani's suits plausibly don't contradict his stated policies—which include a rent freeze, constructing affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a luxury Italian suit person," observes Guy. "As an immensely wealthy and grew up in that New York real-estate world. A power suit fits seamlessly with that elite, just as more accessible brands fit well with Mamdani's cohort."
The legacy of suits in politics is long and storied: from a well-known leader's "controversial" beige attire to other world leaders and their suspiciously polished, tailored appearance. Like a certain UK leader discovered, the suit doesn't just dress the politician; it has the power to characterize them.
The Act of Normality and A Shield
Maybe the key is what one academic refers to the "enactment of ordinariness", summoning the suit's historical role as a standard attire of political power. Mamdani's specific selection leverages a deliberate understatement, neither shabby nor showy—"respectability politics" in an unobtrusive suit—to help him connect with as many voters as possible. But, experts think Mamdani would be aware of the suit's historical and imperial legacy: "This attire isn't neutral; historians have long noted that its contemporary origins lie in military or colonial administration." It is also seen as a form of defensive shield: "I think if you're from a minority background, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, particularly to those who might doubt it.
Such sartorial "changing styles" is hardly a recent phenomenon. Indeed iconic figures once wore formal Western attire during their early years. Currently, other world leaders have begun exchanging their typical fatigues for a black suit, albeit one without the tie.
"Throughout the fabric of Mamdani's public persona, the struggle between belonging and otherness is apparent."
The suit Mamdani chooses is highly significant. "As a Muslim child of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters expect as a sign of leadership," says one expert, while at the same time needing to walk a tightrope by "not looking like an establishment figure betraying his distinctive roots and values."
Yet there is an sharp awareness of the double standards applied to suit-wearers and what is read into it. "This could stem in part from Mamdani being a millennial, able to adopt different personas to fit the situation, but it may also be part of his multicultural background, where adapting between cultures, traditions and clothing styles is common," commentators note. "White males can remain unremarked," but when others "seek to gain the authority that suits represent," they must carefully negotiate the expectations associated with them.
Throughout the presentation of Mamdani's official image, the dynamic between somewhere and nowhere, insider and outsider, is visible. I know well the discomfort of trying to conform to something not built for me, be it an cultural expectation, the society I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in public life, appearance is not neutral.